Design Tips for Non-Designers

Design Tips and Tricks You Can Use to Strengthen Your Brand

If the message is what you say, design is the way you say it.  Quality communication is visual as well as verbal. The best designs impact your audience and support your sales message.

What can good design do for your brand? It can instantly spark a connection between your product and your customers. If you have no formal graphic design training, and you don’t have a graphic designer at your disposal, the basic tips and tricks presented in this class will be particularly valuable. You will also walk away with creative ideas for letters, flyers, presentations and more!

You Will Learn:

• Why design is important to brand marketing
• Basic graphic design principles
• How to work with images and graphics files
• How to speak the language of outside printers

'Shawn does a great job facilitating this workshop. He begins by presenting all the design basics a graphic designer considers when creating a website, flyer, brochure, etc. and explains how each of these principles plays a part in the overall design of a project.

With the popularity of using PowerPoint for presentations we all give, Shawn gives some basic design concepts to use to increase the effectiveness in getting our point across, making it more visually appealing and easier for the viewer to read.

Anyone that would need to design media for their business or organization would find this workshop very helpful. '

Lonny's presentation was very energizing and well received by the club. We have many members in our club who commented that it is always great to hear another perspective about how to get one's arms around the many subtle nuances of "marketing" and they appreciated a fresh look.

Thank you for allowing me to participate in your morning Seminar. I genuinely appreciate the gracious hospitality you extended me, not to mention the gift of instructional materials and valuable knowledge you imparted. I look forward to our paths crossing again.